Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...

The new company will include nearly all of Comcast's cable TV networks and digital properties. This article, “SpinCo” to be ...

"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told ...

Comcast’s SpinCo, which will include cable networks USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate ...

Even Versant boss Mark Lazarus acknowledges that the new name for Comcast’s cable TV spinoff business may not be everyone’s favorite, per a memo reported on by Deadline: > We would be foolish to ...

The partnership suggests Comcast's cable networks split isn't a clean cut, but a slow transition. This article, NBC Universal ...

Comcast’s soon-to-be independent cable networks division has been named Versant, according to a staff memo ... Read More ...

Versant, Comcast's planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...

According an audio announcement from brand marketers Lisa Fleming and Mike DeRienzo, thousands of names were considered, but ...

Mark Marshall will oversee Versant's sales strategy and revenue, while Tom Winiarski will lead ad sales and monetization ...

We won’t have SpinCo to kick around any longer ... be spun off from NBCUniversal and Comcast later this year will be Versant. Mark Lazarus, CEO of the new company, announced the name to staffers ...