We easily cough up our paychecks for the latest skin-care innovations or the newest K-beauty must-haves, but when it comes to eyeshadow, we’re wise to the game. We know that the drugstore market is ...

Kim Zolciak-Biermann, Brielle Biermann, and Ariana Biermann have added an exciting new product to their glam KAB Cosmetics line up. On Monday, July 13, the Don't Be Tardy matriarch took to Instagram ...

Adding some eyeshadow is an effective way to brighten up your makeup With the festive season already having arrived, being boring with your makeup choices is no longer an option. While most of us ...

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Find four trending eyeshadow collections on Amazon that have dense pigments, a blendable texture, and versatile colors, the ones that will fit daily makeup, party makeup, and creative eye styling.

Stuti is an English Lit graduate who studied Radio & TV Journalism while pursuing photography. A perfume enthusiast, she enjoys pop-culture commentary. Her dream is to live in a world where beauty is ...

We're all a bit guilty of using just one or two colors from an eyeshadow palette from one of our favorite makeup brands. Instead of chasing trends with a palette you'll only use sparingly, invest in ...

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