Editor’s note: As retail interfaces and systems continue to evolve, the way we design retail experiences to user needs and behaviors is also transforming. In the new series “Stimulating Retail,” join ...

In some Asian countries, 3D billboards are marking the next wave of advertising, drawing eyes to lifelike depictions of animals or products. Where Australia’s first 3D billboard is bringing an iconic ...

Superdry, a fashion brand known for its fusion of British design and Japanese-inspired graphics, is breaking new ground in the advertising industry with the introduction of a 3D billboard campaign in ...

The FFVII Remake Intergrade 3D billboard was placed on a large display atop a building in Tokyo’s Minato Ward. It featured the Final Fantasy VII character Red XIII rendered as if present inside the 3D ...