Holiday Online Sales Hit a Record $241 Billion in US, Adobe Says
US e-commerce spending rose 9% to a record $241 billion over the holiday period, sparked by widespread discounts, according to data from Adobe.
AI chatbots drive online holiday spending to record level
Online spending throughout the 2024 holiday shopping season reached a record high and was driven, in part, by generative AI chatbots that funneled traffic to retail sites.
US online holiday sales rise nearly 9% on mobile shopping boom, report shows
U.S. online spending rose nearly 9% during the 2024 holiday season, with shoppers increasingly buying products such as TVs and LEGO sets on their smartphones, data from Adobe Analytics showed on Tuesday.
Online holiday shopping soars to record high amid rise of AI shopping assistants
The share of consumers arriving via AI shopping assistants remains modest, however, Adobe said. Shoppers arrived at retail sites via links shared by the chatbots. “The 2024 holi
U.S. Holiday Online Sales Reach Over $240 Billion, Up 8.7%
Consumers used their smartphones, took recommendations from chatbots, and leveraged discounts to buy higher priced goods this holiday season.
U.S. Consumers Spent $241.4 Billion Online During Holiday 2024, Adobe Reports
Discounting, enhanced apps and chatbots factored into sales gains seen by retailers during the Nov. 1 to Dec. 31 period.
Holiday Shoppers Spent a Record $1.2T Online, 36% Took on Debt
Shoppers are spending more on the holidays than ever, but – at least in the US – they're taking on debt as well. The post Holiday Shoppers Spent a Record $1.2T Online, 36% Took on Debt appeared first on Tech.
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