Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a ...

First off, it’s essentially free. More important, when done right, email marketing has the highest ROI of any digital marketing strategy, with some reports showing a $36 return for every dollar spent.

If you want to email multiple people from Gmail, you have to choose one email address at a time. This is fine if you need to send one or two emails. However, if you want to repeat the same task every ...