This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. SACRAMENTO, Calif. (KTXL) – On Thursday, the ...
Like the crack of a bat on a misjudged pitch, the rapid pushback against the River Cats “alternative identity” as the “Gold Diggers” has prompted the team’s leadership to cancel the rebrand within a ...
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‘Our approach was wrong’: Sacramento River Cats end 'Gold Diggers' campaign after backlash
The Sacramento River Cats have reversed their alternative name, ‘Gold Diggers,’ after a recent marketing campaign caught viewers' attention. This comes just a day after the new name was announced. The ...
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