The release of Cleveland’s Speed Optimized Face Technology (better know as “SOFT”) last year with HB Soft ushered in a new level of customization and performance for the brand’s putter line. Instead ...

The HB Soft 2 putters feature the latest iteration of Cleveland’s SOFT face, which takes a more granular approach by creating a distinct milling pattern that matches up with each head shape, center of ...

WHAT YOU NEED TO KNOW: Cleveland’s Frontline putters introduced the idea that maybe the best way to get a more accurate putter isn’t to go with conventional wisdom and push weight away from the face.

WHAT YOU NEED TO KNOW: The HB Soft 2 putters present a family of nine affordable models that feature different shapes geared to different stroke type, but their most important feature again is the ...