Forbes contributors publish independent expert analyses and insights. I write about the future of books and the business of storytelling. Jul 19, 2019, 11:30am EDT Jul 19, 2019, 06:11pm EDT This ...

What makes you pick up a book you’ve never heard of? Is it the title, the author’s name, or the promise of an intriguing story? More often than not, it’s the cover—a single image that has the power to ...

We spent 52 weeks documenting how we create our covers. Here’s what we learned. By The New York Times Magazine A lot goes into designing a magazine cover, from type treatments to photography to the ...

Redesign? Relaunch? Regret? Take a look at the ways publishers aimed to seduce new audiences by changing up the covers of notable books. By Scott Heller and Miguel Salazar “You never get a second ...

We’re all told that we shouldn’t judge a book by its cover, but most of us do! In fact, judging a book by its cover might not be such a bad thing. A cover can help readers get a sense of what a book ...