U.S. President Donald Trump on Tuesday called on Cracker Barrel Old Country Store to go back to its old logo, weighing in on the restaurant company's ongoing effort to revamp its brand that triggered a backlash and hit its shares.

The family-dining chain’s brand updates draw online ire and boycott calls. “We know we won’t get everything right the first time,” the company says.

Cracker Barrel is sticking with its new logo. But the chain is also apologizing to fans who were angered when the change was announced last week.