Rising basketball star Jacob Zhu becomes Curry Brand’s first Chinese NIL athlete, ... Cristiano Ronaldo signs new 2-year contract to stay with Al Nassr.

With Zhu’s mixed Chinese and Jamaican heritage and growing stateside reputation, Curry Brand isn’t just making a marketing move, it’s staking a claim in the future of global basketball.

Curry Brand signs Chinese basketball star Jacob Zhu in a groundbreaking NIL deal, expanding its global presence and redefining youth athlete branding.