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Gen Z is driving a loyalty boom in restaurants, pushing brands to deliver faster, frictionless digital rewards.

As retailers around the world try to put their best foot forward in the new year, they’ll likely see some key changes coming to the loyalty space.

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

Customer expectations are shifting, and engagement with traditional loyalty programs continues to decline. Many organizations still struggle to align loyalty initiatives with measurable business ...

A strong relationship with your customers is the basis of any business that is successful. The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these ...

New data shows loyalty programs are valuable tools for developing strong customer relationships. Here’s how to create an effective one. A successful loyalty strategy offers customers tangible value ...

A compelling loyalty and rewards program can be a significant differentiator in the competitive financial services landscape. These programs can improve customer retention at neobanks, add more value ...

A look at the hidden tradeoffs behind loyalty-driven growth — and how to avoid inheriting risks you didn't design for.

Discover how QSR leaders are evolving loyalty programs from discount-driven points to high-frequency, status-driven ...

However, some grocers are slightly ahead of the game, Bradner says, by offering coupons or other savings based on what a specific consumer buys. Along these lines, CIO Harrison Lewis of supermarket ...