The channel is testing whether the billions of views its dramas get on YouTube can translate to subscribers on its new app.

Mitti De Baway hits 200 million views in just 6 episodes. Will Mahira Khan and Wahaj Ali’s Pakistani drama hit the 1 billion ...

Dubhub has partnered with Videomite and BKM to bring various Turkish dramas to YouTube in multiple languages, with series initially launching in English and Italian in late August. “The partnership ...

ARY Digital, one of Pakistan’s leading entertainment networks, is preparing to make a major change to the way viewers ...