The next time you turn on that TV, walk by that out-of-home ad or flip through those Amazon product pages, take a look at the ...
Investigating How Social Media Platforms Shape Consumer Purchasing Decisions and Loyalty Social media has emerged as a dominant force in shaping consumer behavior, profoundly influencing purchasing ...
The deception and damage, and their impact ... Dark Side of Social Media Influencers: A Research Agenda for Analysing Deceptive Practices and Regulatory Challenges, Psychology & Marketing (2025).
To encourage more sustainable consumption, social media is increasingly using emotive messages. The researchers therefore ...
Six hours after a new restaurant in downtown Hartford, The Foundry, opened on Jan. 16, its tables were fully booked for the ...
Short videos are one of the most engaging types of social media content because they deliver information quickly and ...
less intensity of social media use, and fewer comments on celebrity pages, all of which had a positive impact on well-being. However, the abstinence intervention (compared to the control ...
As political tensions continue, students face the emotional aftermath of social media’s role in election discourse. The ...
U.S. Senators Dick Durbin (D-IL) and Roger Marshall, M.D. (R-KS) introduced bipartisan legislation, the Protecting Patients ...