Except for Patagonia, the social impact of brands isn’t getting noticed by consumers. Whenever I ask students or other groups of people which companies they consider to be social impact leaders, they ...

The numbers are staggering. Approximately 5.3 billion people use the internet worldwide. There are 4.95 billion active s ...

After a year emphasising social-first content and creator effectiveness, we assess the key trends for influencer and social ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

In the modern era of digital media, the power of marketing has grown exponentially. While this has enabled companies to reach their target audiences more effectively, it has also opened the door to ...

The continued rise in awareness of mental health conditions and behavioral wellbeing among the broader population was on ...

The social media ban may have an impact on emerging social media trends because around a million accounts are being removed ...

The use of social media is contributing to declining attention spans, emotional volatility, and compulsive behaviors among young people, according to a new report by Nanyang Technological University, ...