Alphabet's Google will make its final plea to avoid a breakup of its advertising technology business in a U.S. court on ...

The judge overseeing the US Justice Department’s antitrust case over Google’s ad tech monopolies said she is concerned about ...

A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance ...

The judge was wary of how a breakup could work while Google likely appeals. Google and the Justice Department had their last ...

Google is increasingly showing ads inside AI Mode results, signaling a major new ad surface emerging within Google Search.

The ads will be labeled as sponsored, much like they are in traditional Google Search. Six months after Google first teased ...

Google will confront the U.S. government’s latest attempt to topple its internet empire in federal court on Friday as a judge ...

Google Search AI Mode users are starting to see ads appear in results. These ads are shown as sponsored content.

Google’s proposed ad-tech fixes aim to satisfy EU regulators without a breakup, a move that could shape advertiser control ...

Google has started rolling out ads in AI mode, which is the company’s “answer engine,” not a search engine. AI mode has been ...

If you’ve been enjoying the lack of advertising in Google’s new “AI Mode”, which replaces conventional web searches with a ...

Just like sponsored cards that appear in any normal Google Search results, ads are reportedly starting to creep into ...