Keywords are important. I’ve heard from several potential clients recently who have talked to other “professionals” who told them keywords are no longer important for SEO, and that good content is all ...

Crafting compelling and robust content that satisfies both users and search engines requires targeting the right keywords. To find such keywords, SEO experts are leveraging keyword research tools.

SEOgadget.co.uk has announced a new keyword tool beta to make the keyword research process more actionable and (hopefully) enjoyable experience. According to the announcement, “Getting clear ...

A focused and targeted list of keywords helps you attract an audience of qualified prospects and avoid wasting ad dollars on unproductive clicks from your AdWords campaigns. To help you develop a ...

Keyword research is an integral part of any search engine optimization strategy – and it doesn’t have to cost a fortune. Keyword research takes up a significant chunk of time, and this is the case for ...

WordStream has announced that they’ll be offering a free negative keyword tool. In PPC marketing, the ability to narrow down your keywords and have selective strings can mean the difference between ...

With the approaching consolidation of the Keyword Tool and the Traffic Estimator into the Keyword Planner, SEO and PPC professionals should become familiar with this new product. Here's a comparison ...

In September 2009 Google unveiled their new AdWords keyword tool. Since then, both the External Keyword Tool (Old Tool) and the new one (which required you to login) were available. Now, it appears ...

We’ve talked a lot about keywords in the last few weeks. We went over how to drill down and uncover your core list and then how to take those top terms and generate many variations of those terms ...

I don’t take time for a SWOT analysis and fifty page marketing plans. I don’t hire marketing MBA’s who learned about advertising and tested focus groups in college. Why do that when there are tools ...