McDonald's is following the lead of Amazon and Walmart as it starts its own media network.

“Tests and pilots are something we’ve routinely done throughout our history to learn in real environments,” McDonald’s Corporation told PEOPLE of its new digital advertising pilot program ...

McDonald’s Corporation (NYSE:MCD) said on September 23 that it will build its own advertising business, selling space on the digital screens customers already stand and sit in front of. A pilot began ...

McDonald’s (MCD) is leveraging its captive audience and extensive digital menu board network to display ads for third-party brands, creating a new source of high-margin revenue. The hamburger chain, ...

Drivers ordering a burger could soon be served an insurance pitch, too, as McDonald’s tests third-party advertising on digital menu boards.

McDonald's in the Netherlands has been skewered online over its 2025 Christmas commercial, which was created entirely by artificial intelligence. The fast-food giant is the latest major corporation to ...

People aren’t lovin’ it. McDonald’s was forced to pull down an AI-generated Christmas commercial from YouTube after some consumers said the AI-slop-filled tongue-in-cheek take on the holidays was ...

McDonald’s Australia has removed a television ad after it was found breaching standards for targeting children.

The chain launched a pilot at 450 company-owned U.S. restaurants in August and hopes the business will eventually reach $1 billion ...