Landing pages can be used for PPC ads, mobile app downloads, promotional campaigns and more. On-page optimization tactics are intended to boost conversion, improve PPC quality scores, and provide a ...

Landing pages aren’t complex. But there are some rules and best practices you need to be aware of if you want them to actually convert. Keep All The Important Stuff Above The Fold The “fold” is the ...

Keep reading and you’ll find out. To be honest there are some dozens of elements and landing pages best practices to be taken into consideration, a mix of psychology melt with prospect’s expectations ...

In the past two years since we reported on the Ten Best Practices for Website Landing Pages, the dynamic of the web has shifted. From mobile websites to mobile applications accessed by a variety of ...

First, what is the goal of a landing page? Simply put, it is to convert a website visitor into a lead by capturing contact information in a form. When it comes to landing page optimization, there’s no ...

Ten years ago, having a landing page video was a high-end novelty. In 2018, there’s no doubt having a landing page video means increasing your chance of converting. In fact, having a landing page ...

This is why landing page best practices exist – to boost conversions. That’s why this post brings you 15 of these tips in detail, covering everything from how the ideal headline formulas to how to ...

Landing pages have become a digital marketing staple. Marketers now spend countless hours planning, building, and testing a range of landing pages. Despite their popularity and the amount of resources ...

According to eMarketer, there are now more than 115 million smartphone users in the United States alone. That includes tens of millions of businesspeople who research their B2B buying decisions using ...