In 1982, the late founder of the Ogilvy & Mather advertising agency David Ogilvy issued a memo of 10 incredible writing tips to his staff. Known as "the father of advertising," Ogilvy made sure ...

We all say it, but it’s wrecking marketing--and maybe the economy, too. Why David Ogilvy’s Advertising Bible Is Getting A Modern Update The agency's former CEO Miles Young talks about his new ...

"Advertising people who ignore research are as dangerous ... This sort of clever subtlety is why David Ogilvy is revered as a marketing genius. The mark of a great marketing campaign is how long it ...

a selection of winning papers* from the annual David Ogilvy Awards presented at ARF’s March Re:Think conference. Since 1994, the Ogilvy Awards have celebrated the extraordinary and/or creative use of ...

Ever been in India? Very hot. If you don't mind, I'm going to take off my coat." So begins a remarkable seven-minute video which the late David Ogilvy made in his eminently imitable style and ...

In the immortal words of David Ogilvy ‘I’m pretty jazzed’.” McKeon starts in the middle of March. Join more than 30,000 advertising industry experts Get all the latest advertising and ...

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For the fifth year in a row, Ogilvy has cemented its position as the world's most creatively awarded agency network, topping the prestigious WARC Creative 100.