According to new BIA analysis, marketers continue to reallocate digital budgets into over-the-top advertising as radio leans ...
Combining AI, immersive vertical video, and Stats Perform’s live sports data, this ad format enables advertisers to maximise mobile screens and deliver impactful experiences within premium content.
JioCinema has announced new ad-free premium plans for individuals and ... “On an average, pricing for broadcaster-based OTT’s in India is ₹103 per month (Zee5, Sony Liv, Disney plus premium ...
The new ad format is a static image that takes over the ... The company recently turned on a private marketplace for its OTT inventory and announced that it would offer attribution measures ...
As the landscape of FAST-based OTT platforms gains traction ... providing a new distribution channel for Indian content creators. The platform's ad-supported model makes premium content accessible ...