In this fast-growing era, digital marketers are expected to be skilled in a variety of areas, including analytics, creative direction, sales, digital media and more. Here's how to keep your skills ...

While AI serves as an accelerator, it cannot serve as a strategist. The market leaders in 2026 will be those who use ...

With five years of experience as a writer and editor in the higher education and career development space, Ilana has a passion for creating accessible, relevant content that demystifies the higher-ed ...

Barbara Riehl was among the estimated one million B2B advertising sales professionals whose jobs disappeared in the last decade due to changing consumer behavior and advances in e-commerce. “I needed ...

Marketing certifications are in demand in many industries. Employers use certifications as a sign that an applicant has the necessary knowledge and skills for the job. Even experienced digital ...

As AI continues to transform the job market, many might be worried about losing their jobs to Artificial Intelligence. But working professionals can remain competitive by developing future-ready ...

LinkedIn is a powerful tool to make professional connections and attract a pool of recruiters. Hiring managers across industries use LinkedIn to find new talent, including digital marketing recruiters ...

Digital Marketing is an ever-changing profession and you have to adapt in order to keep growing. However, there are certain foundational skills that you must imbibe before you start or while you are ...

GMAT/GRE is optional, but preferred. A limited number of scholarships are available and preference will be given to students who submit their GMAT/GRE scores. Learn more by clicking Application ...

In the fast-evolving world of digital marketing, video content has become a non-negotiable tool for engagement. However, producing high-quality videos traditionally requires extensive resources: a ...

Digital marketing offers huge potential to drive business for the mortgage industry, but it requires the right technology. The shift to a purchase market makes effective digital marketing even more ...