Fundamental to the management of any successful program is an understanding of and agreement on program goals and objectives. A program is generally deemed successful if it meets predetermined ...

Success in programmatic advertising is relative. You might acquire a customer by finding her on digital channels via your demand-side platform, but you’ve failed if the cost exceeds the value of that ...

Goal #1, Analytical and Critical Skills: Analyze and evaluate major business issues to make and communicate effective decisions. Analyze a business problem using one or more theory-based frameworks.

In addition to the Undergraduate Student Learning Goals, each degree program supports their students' achievement of discipline-specific goals. The links below are for undergraduate program goals. For ...

Programmatic advertising is already a $40 billion business in the U.S. Today, a significant volume of programmatic media is managed by specialized firms buying on behalf of clients who could either be ...

Once or twice a year, there's a deliverable that presents a challenge to both managers and their employees: performance reviews. While many companies conduct annual reviews, some are adopting a more ...

The Princeton Review named Saunders’ master’s degrees among the best on-campus programs in the nation, earning it a place in the “Best Business Schools for 2020” list. Master’s programs can be ...

Impactful social programs have the power to address critical social needs and create long-lasting, positive changes in communities. By focusing on building impactful social programs, nonprofit leaders ...

Firefighting is a demanding occupation. Considerable physical fitness and mental fortitude are required to perform an array of challenging tasks. The public belief is that firefighters, career or ...