The new shoe will be available in deep brown, off-white and black colorways on Oct. 15.

Over the past few years, BLACKPINK star Rosé has evolved into one of the most commanding fashion forces in contemporary pop ...

The Chinese firm is now Puma's largest shareholder.

Puma is introducing a new silhouette for the Fall/Winter 2026 season: the ‘Slipcat Boots.’ The Slipcat is a model born from Puma’s motorsport heritage. According to Puma, the original Slipcat was ...

Add Yahoo as a preferred source to see more of our stories on Google. When it comes to advertising, Puma has opened up its wallet. Puma revealed "Go Wild" on Thursday, a global campaign that the ...

In recent years, Puma sneakers have become certified essentials in the off-duty rotations of It girls. Emily Ratajkowski owns ...

ANTA becomes PUMA’s largest shareholder ANTA Sports has completed its acquisition of a 29.06% stake in PUMA (XTRA:PUM) from Groupe Artemis for €1.5b, paying €35 per share in cash and becoming PUMA’s ...

ANTA Sports Products Limited, the world's leading multi-brand sportswear group ("ANTA Sports", stock codes: 2020 (HKD counter) and 82020 (RMB counter), and its subsidiaries collectively the "ANTA ...

Puma’s sponsorship of Israel’s national football teams will not be renewed — but the sportswear giant, its Israeli branch and the Israel Football Association (IFA) are disputing who terminated the ...

Puma appears to have removed Joanna Wietrzyk's Hyrox line as backlash continues, though her other sponsors remain on board.