First off, what is a perm? A perm (short for permanent hairstyle) uses chemicals to change the texture of your hair. The process involves breaking down the molecular bonds in each strand and resetting ...

Katie Holmes sported curls in New York City on Feb. 16, 2023. “Because of the recent trends of people wanting to embrace and enhance their natural hair texture, the perm of 2023 tends to lean towards ...

Much like the return of the relaxer, the rise and return of the perm has been a quiet reemergence — almost the Abercrombie & Fitch of hair treatments. Much like Abercrombie, perm solutions have ...

Wait long enough and everything comes back in style is an age-old truism. That day has arrived for perms. Hair salons across metro Detroit are seeing a blast from the past with the return of the ...

Emma Stone's makeup artist Rachel Goodwin shared a photo of the two getting perms together. The result is more subtle than typical '80s-style voluminous curls. Julianne Hough and Jenna Dewan-Tatum ...

A once-mocked hairstyle now has a stranglehold on the heads of Gen Z men, taking over social media and barbershops worldwide. Boys, some aged just 12, report forking out as much as $100 (sometimes ...

Don't miss out on the headlines from Family Life. Followed categories will be added to My News. Boys, some aged just 12, report forking out as much as $100 (sometimes more) to get the ...

Love it or hate it, the perm is back in business. Bella Hadid, Emily Ratajkowski and Katie Holmes have started a curl trend. “Because of the recent trends of people wanting to embrace and enhance ...

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