Subliminal advertising -- placing fleeting or hidden images in commercial content in the hopes that viewers will process them unconsciously -- doesn't work. Recent research suggests that consumers do ...

You’ve probably heard of subliminal advertising — the idea is that behaviors can be elicited by flashing extremely brief messages on a movie or TV screen. “BUY ...

McDonald's has secured itself as the king of advertising, with a legacy of legendary ad campaigns dating all the way back to its humble beginnings. One such campaign is an ingenious optical illusion ...

Who ya gonna blame for the “subliminal” message in George W. Bush’s campaign advertisement that got pulled off the air because it flashes the word “RATS” across the screen while Al Gore’s Medicare ...

As much a backhanded indictment of easy access to DV cameras, motion graphics software, and Final Cut Pro as the slippery advertising tactics it targets, this kitchen-table doc aims to expose the ...

Fox News’s Megyn Kelly scored an exclusive interview with the star of Herman Cain‘s hot new viral web ad, Mark Block, who is featured in the clip defiantly blowing cigarette smoke at the camera. Kelly ...

Subliminal TikToks, which contain hidden personal affirmations, are exploding on the platform, with the hashtag #subliminal reaping more than 600 million views. Tik Tok TikTokers eager for more ...