XX-XY Athletics, a brand focused on protecting women's sports, released a video in which several athletes reacted to Nike's ...

It's the perfect time for Dove's 2025 Super Bowl commercial. Titled "Those Legs," the brand is focusing on women and girls ...

Super Bowl commercials featured positive messaging about ... Finally, the NFL itself ran an ad that amplifies the message ...

“At three, these legs are unstoppable,” says Dove in its Super Bowl 59 ad which shows a carefree little girl giggling and running. “At 14 she’ll think they’re unbearable.” It’s a gut ...

Bill Maher blasted Nike’s new Super Bowl 2025 commercial featuring iconic female ... “Most of the messages you hear out there are ‘girl power,’ “you go girl,’” she said.

But Dove, which last year bought its first-ever Super Bowl ad, is coming back with another spot aimed at women. The personal care brand is focusing on the “impact of negative body talk on girls ...

The girl then carefully plants and carefully protects ... The most controversial ad in this year’s Super Bowl ad was also one of the most effective. A large proportion of the U.S. population ...

This year, Dove is using its Super Bowl spotlight to send a message ... to rally behind the cause. Dove’s ad isn’t just about sports. It’s about how the pressure to look a certain way affects girls’ ...

The Philadelphia Eagles weren’t the only ones that had a great Super Bowl ... place ad was “The Little Farmer” from Lay’s, which featured a determined and dedicated girl who tills the ...

This chart shows that regular ads have outperformed Super Bowl ads for the same brands over the last 12 months, for the past 12 years. Only 11% of Super Bowl 2025 ads were above the ABX Index ...

Dove's Super Bowl commercial focuses on women's sports for the second consecutive year, encouraging those around young girls to change the narrative surrounding their bodies that is driving some ...