At WWDC, Apple and Pixar have jointly introduced a new file format for augmented reality applications. At the 2018 WWDC in San Jose, Apple announced USDZ, a new file format for storing and ...

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In a dense WWDC keynote, Apple's Craig Federighi highlighted a nuts-and-bolts development tool designed to make augmented reality (AR) a focal point from a content creator's point of view: a common, ...

Apple on Monday debuted a beta version of Reality Converter, a Mac app that allows developers to convert, view and customize USDZ 3D objects using a simple drag-and-drop interface. The app supports a ...

Apple today announced a new augmented reality file format called Universal Scene Description (USDZ) during its keynote event at WWDC in San Jose, California. Apple explained that USDZ was developed ...

With iOS 12, comes Apple's collaboration with Pixar on the USDZ format for a common augmented reality data file format. AppleInsider explains what it is, and how it helps expansion of AR. In ...

Apple has this week published its new Reality Converter macOS application enabling developers to convert view and customise USDZ 3D objects on Mac. Created to be used in conjunction with Apple’s ...

Abhay Parasnis, Adobe's executive vice president and CTO, took the stage during the Apple WWDC 2018 keynote to discuss how Adobe will be working with Apple on AR. The USDZ file format, which was ...

With iOS 12, a new file format will create unity for augmented reality developers and, ultimately, help end users enjoy their efforts. I have been a technology journalist for 30-plus years and have ...