Like a big cold beer with a side of the 1950s? Well now you can, with the classic Australian beer Victoria Bitter (VB) to be sold in heritage cans, honouring the first canned VB launched back in 1958.
Carlton & United Breweries (CUB) confirmed today that Australia’s Victoria Bitter beer will return to its original full strength and full flavor in October. Changes to the packaging, marketing and ...
SABMiller Plc., the world’s second-largest brewer, will send its Victoria Bitter beer the way of New Coke, discarding a recipe change that saw VB overtaken as Australia’s top seller by Kirin Holdings ...
Victoria Bitter (VB) has joined forces with Clemenger BBDO Melbourne to launch the VB Solar Exchange, a programme that enables people to trade excess solar energy for slabs (24-bottle cartons) of VB.
SMALL-scale Aussie breweries have never been stronger, offering a great variety of beers at reasonable prices. We’ve found the best ales for every occasion. But what is the perfect beer to add the ...
The 1968 Victoria Bitter ‘Big cold beer’ commercial has been added to the National Film & Sound Archive’s Sounds of Australia collection. The advertisement, with the voice of actor John Meillon, was ...
A THIRSTY snake found a well-known Australian beverage far from a refreshing drop when it got stuck inside an empty beer can. The distressed lowland copperhead snake was found writhing in ...
Like a big cold beer with a side of the 1950s? Well now you can, with the classic Australian beer Victoria Bitter (VB) to be sold in heritage cans, honouring the first canned VB launched back in 1958.