Gone is the Prime designator for the plug-in version of the best-known hybrid there is. Whatever the name, while you’re out ...

A 2024 Prius Prime owner's review confirms the car has "sports car acceleration" but exposes its costly cold-weather Achilles ...

Toyota made some serious improvements to the Prius nameplate. We review one of the only plug-in hybrid hatchbacks on the ...

Radical reinvention of a hybrid icon - The latest Toyota Prius has exciting styling that helps push its overall efficiency to ...

The current Toyota Prius, the longstanding poster child of fuel efficiency, is facing direct competition from Honda in the form of the new 2025 Honda Civic Hybrid. Both are outstanding vehicles, with ...

While a lot of automakers are charging headlong into the full electrification of their lineups with electric vehicles to challenge the domination of Tesla, Toyota has long advocated for a slower, more ...

The 2010 SEMA Show will mark the debut of the all-new Toyota Prius PLUS Performance Package, a new hybrid performance line by Toyota Racing Development (TRD). Developed to meet the evolving demands of ...