Across all industries and applications, effective writing shares key commonalities like clarity and connection. Writers seek to share powerful insights with audiences but can only do so by fully ...
Former New York Times Editor On Writing To Get Someone's Attention — And Maybe Changing Their Mind
As a former editor, Trish Hall has seen a lot of bad submissions to the New York Times Op-Ed page. She's now written the how-to book, "Writing to Persuade: How to Bring People Over to Your Side." Hall ...
Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...
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