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News

Ferrero, Froot Loops and Kellogg

The Wall Street Journal on MSN · 21h
Ferrero Nears Roughly $3 Billion Deal for Maker of Froot Loops, Frosted Flakes
The Italian candy maker behind Ferrero Rocher and Nutella is nearing a roughly $3 billion deal to buy the breakfast-cereal conglomerate WK Kellogg, according to people familiar with the matter. Ferrero,
Yahoo Finance on MSN · 20h
Ferrero clinches deal to acquire WK Kellogg for $3.1B, bringing Nutella and Froot Loops under one roof
The deal brings candy and cereal together under one roof as European chocolate giant Ferrero expands its US footprint.
NBC News on MSN · 19h
Italian chocolate giant Ferrero to buy Kellogg's Froot Loops maker
WK Kellogg, the maker of iconic American cereal brands, will be folded into the privately held owner of Nutella and Tic Tacs in a $3.1 billion deal.
20h
Ferrero to take over US breakfast cereal giant Kellogg
Italian chocolate giant Ferrero is taking over one of America's oldest breakfast cereal companies, buying the maker of ...
3d
Do Froot Loops taste different without artificial dyes?
With the FDA banning some artificial food dyes, Froot Loops could lose their rainbow. 🌈 We blind taste-tested the U.S.

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