Later Bets Big On ‘Everyday Influencers’ With $250 Million Mavely Acquisition
The acquisition brings together Later's AI-powered marketing platform with Mavely's vast network of over 120,000 creators.
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Later acquires Mavely in $250 million deal
BOSTON: Later, an influencer marketing and social media software company, has acquired influencer platform Mavely in a $250 million deal.
Boston's Later acquires Mavely for $250 million, expands influencer network
Find out how a $250 million deal for a Chicago social media startup aims to bring more tools to 120,000 influencers.
In $250 million deal, Boston influencer marketing firm Later adds e-commerce
The merger of Later and Mavely is aimed at helping advertisers track how sponsoring influencers leads to online sales.
Later acquires social influencer app Mavely for $250M
Later, an influencer marketing and social media management firm, is acquiring social influencer app Mavely for $250 million.
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What Does Nu Skin's Mavely Sale Mean for Its Long-Term Strategy?
Nu Skin Enterprises Inc. NUS has announced a strategic move that could shape its future. The company’s subsidiary, Rhyz Inc., ...
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Software Maker Later Buys Influencer Platform Mavely For $250 Million
The companies said the deal accelerates Later's ability to deliver "full-funnel impact and measurable ROI for marketers while ...
Boston social media marketing firm makes $250M acquisition
Later, an influencer marketing and social media management software company with offices in Boston and Canada, has acquired a Chicago-based provider of software for influencers in a deal valued at ...
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Later Acquires Mavely for $250 Million, Unlocking New Opportunities for Marketers and Creators to Maximize their Return on Social
Later's acquisition of Mavely from Rhyz Inc, a subsidiary of Nu Skin Enterprises (NYSE:NUS), extends its capabilities deeper ...
Influencer Marketing’s M&A Streak Continues With Mavely Sale
Later, an influencer and social media marketing company, acquired social commerce app Mavely for $250 million.
Nu Skin Sells Mavely Platform to Later for $250M
Nu Skin ( (NUS) ) has issued an update. Nu Skin Enterprises announced the sale of its Mavely affiliate marketing technology ...
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Later Acquires Mavely for $250 Million, Unlocking New Opportunities for Marketers and Creators to Maximize their Return on Social
BOSTON, Jan. 3, 2025 /PRNewswire/ -- Later, a leader in influencer marketing and social media management software and services, today announced its acquisition of Mavely, the leading Everyday ...