Today Cadbury launches The Open Road, a new three-part content series supporting BBC Children in Need. The series premieres ...

About pep. pep, the Partnership Effectiveness Platform, is an AI sponsorship strategy and measurement platform for rights ...

Over the next four years, its grassroots commitments, with the help of its partners, will focus on creating more ...

STANLEY®, Official Tools Partner of FC Barcelona, Tottenham Hotspur, Olympique Lyonnais and PSV Eindhoven, has taken its ...

RTÉ Commercial has today announced Hisense Ireland as sponsor of the TODAY show on RTÉ One and RTÉ Player. The sponsorship ...

The O2, owned and operated by AEG International, has today announced a significant investment in the future of premium live ...

ESA Chair Stuart Wareman added: “Congratulations to all 66 graduates of the 2026 ESA Sponsorship Diploma. Completing the ...

The European Sponsorship Association Awards (ESA Awards) is the perfect showcase for best-in-class campaigns that cover the entire spectrum of sponsorship disciplines – recognising industry excellence ...

Log in to access this content Username or Email Address Password Remember Me Please contact ESA if you have lost your username and password For more information about ...

The inaugural in-person gathering of the Purpose League, a global community created by SponsorshipX and 17 Sport in 2025 to shift sports sponsorships from traditional transactional models to ...

This can be completed by the sponsor itself, or the rights holder/ governing body granting the sponsorship rights, or the associated agency representing the sponsor or the rights holder/ governing ...

The European sponsorship market continued its growth trajectory in 2025, reaching €34.45 billion, according to the ESA Sponsorship Market Overview 2026, produced by Nielsen Sports for the European ...