Former Global and Virgin Media marketer Cilesta Van Doorn will serve as managing director of group brand, after joining BT in ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Describing sport as a “profound way to connect”, CMO Nina Bibby believes sponsors should push boundaries and appreciate it ...

As the deadline returns to decide on TikTok’s US fate, brands and analysts discuss the new social media landscape and what a ...

For the third year running, social media trumps knowledge of AI and performance marketing as the most overrated skill, data ...

Burger King believes “creative bravery” will help the brand navigate new ad rules for ‘less healthy’ food coming into force in October.

Adopting the mindset of a futurist could open marketers up to greater opportunities and keep them on the cutting edge of culture.

Michelle Spillane, managing director of marketing at Paddy Power, highlights the crucial role of data in shaping decisions ...

Josh Line fills the role which has been vacant since October after former CMO Tressie Lieberman left Yahoo to become ...

Working with pregnancy charity Tommy’s, Mamas & Papas “flipped the KPIs” on its app from driving sales to building community, ...

I’m not a fan of hyperbole, but I think it’s pretty fair to say that in 2025, masculinity is at a cultural crossroads in the ...

As Co-op launches a new first-party data solution, its top marketer discusses one year of the retail media business and how ...