According to Modern Retail+ Research, marketers are more optimistic about holiday sales this year compared to 2025.

Consumer surveys show AI helps shoppers find gifts, but most check reviews, compare prices and review retailers' policies ...

Target is betting on daily deals and a digital assistant to woo budget-conscious shoppers this holiday season.

Kohl's is emphasizing deeper discounts and delivery capabilities in its pitch to cash-strapped shoppers this holiday season.

This will be the first holiday season where shoppers can find products from big names like Best Buy, Ulta Beauty and Sephora ...

Target has recently added TikTok-favorite bedding brand Mellow Sleep and other buzzy brands to its home category to help ...

The idea of “product integration” was a running gag in NBC’s “30 Rock.” But for NBCUniversal, the topic is no joke, executives say. NBCU has spent the last seven years developing shoppable television ...

Bath & Body Works, as part of its Consumer First Formula plan, is testing new small-batch fragrances through an initiative ...

Executives at Rhone, Anthropologie, Kohl's, Brunt and Crocs weigh in on why brick-and-mortar is still standing strong heading ...

This week, Hint is launching a limited-edition "Treat Yourself" pack of dessert-inspired, zero-calorie waters.

According to Deloitte's holiday shopping survey, 22% of respondents plan to start their holiday shopping earlier than they ...

First, it was "Barbie." Then, it was "Wicked." Now, brands are jumping on the IP opportunity around "A Court of Thorns and ...