A discussion of Super Bowl LX and Winter Olympics marketing: athletes as creators, overreliance on A-list talent, the reality ...

Unlike the ski jumpers, athletes in Olympic sliding sports – luge, bobsled and skeleton – don’t get any air, but they reach a more blistering speed while ripping down the icy track, around 90 miles ...

A long-simmering rivalry between two of the world’s biggest AI companies was on public display this week as Anthropic and OpenAI took swings at one another online.

Brand executives met Feb. 5 in San Francisco for the USA TODAY Ad Meter Summit, previewing top Super Bowl ads and the ...