Puma revealed on Thursday, “Go Wild,” a global campaign that the athletic powerhouse said marks “an evolution in its brand ...

Global advertising is exactly as it sounds: marketing campaigns and promotions that extend across locations, jurisdictions, ...

The sportswear company will increase marketing investments by 40% in support of “Go Wild,” a campaign that reworks Afroman’s ...

Every marketing professional knows that authenticity is one of the most important attributes of a successful campaign—and one of the hardest to achieve.

The Global Shrimp Council (GSC) launched its first global shrimp marketing effort at 2025 Seafood Expo North America (SENA) ...

The film will be further amplified across various media channels such as Television, YouTube, Social Media and other Digital ...

Global sports company PUMA announces the launch of its biggest global campaign to date - ‘Go Wild’ – marking an evolution in ...

Puma's largest global campaign to date wants to reach young people and stand out in the competitive sportswear market.

This year marks a significant milestone for All About Media, as the team celebrates 20 years of delivering innovative, ...

The confectionery giant’s chief brand officer, Rankin Carroll, reveals how Twix is shifting from division to abundance – and why the project was “course-corrected” five months in, leaving him ...

Each of the 15 most innovative companies in advertising and marketing built strong campaigns using cultural cachet.