In January 2022, Wardle sold Wordle to The New York Times for an undisclosed seven-figure sum, though the game remained free to play. The trick to conquering the game is to guess the daily five-letter word in six attempts before the answer will be revealed on your screen.

Wardle shared his best tip to playing the puzzle in an interview with Newsweek in 2022. "I would encourage people to experiment with different ideas and to find their own [starting] words, rather than just sticking to the same proven tactics over and over again," he told readers at the time.