Forbes contributors publish independent expert analyses and insights. I write about the freelance revolution and the future workforce. I look forward to speaking with new platform startups in the ...

Getting PR for your startup is one of the best ways to get yourself out there and increase your customer base but how to do it has baffled many founders. Knowing how to code a great iPhone app teaches ...

Business public relations (PR) refers to the strategic management of the spread of information between an organization and the public. Unlike advertising, where messages are paid for and placements ...

As a marketing tool, good public relations can help businesses become more visible, highlight their value and position them as leading experts in their industries. The only caveat is that acquiring ...