Social media is evolving, and traditional marketing tactics are no longer enough. Learn how to leverage influencer ...

Social media’s perpetuation of unrealistic beauty standards fuels cosmetic surgeries. Discover the psychological impact of ...

If you're willing to take marketing and sales just as seriously as you do your brushes and palette, you have a better chance ...

As social media grows in popularity, so do the opportunities for businesses to promote their products and services on a ...

In wake of high influence of social and digital media, a significant change in wedding traditions had been observed in the country. Due to increasing such influence, wedding culture had undergone a ...

X, was once a priority platform for players who wanted to have a public voice, but it has a growing number of competitiors ...

From ancient rituals to digital-age consumerism, this is how marketing—and by extension capitalism—reshaped the way we ...

Artificial Intelligence (AI) is emerging as a game-changer, poised to revolutionize the future of Marketing Operations.

For decades, demand generation followed a familiar script — brands dictated the terms, controlled the narrative and funnelled ...

The rise of Chinese-made DeepSeek and the rapid spread of AI chatbots raise pressing questions about their implications for ...

Forget the era of hyper-polished influencers and #sponsored saturation, brands have found a new, more authentic voice: their ...

Today, Sprout Social (Nasdaq: SPT), announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing (formerly Tagger Media). Almost half of all consumers make ...