This is the first time a U.S. orchestra has commissioned a sonic logo, the Charlotte Symphony said. It’s from a Grammy-winning composer.

Texas A&M goes full blackout for Saturday’s SEC clash, unveiling black end zones and script logo to energize fans and impress ...

To engage its Gen Z and Gen Alpha consumers, the Unilever brand went beyond social listening for a more collaborative process ...

Online selling is no longer about chasing fads but rather choosing the right business model and executing it well. Here's ...

On Oct. 9, Lay’s announced its rebrand — the largest in its nearly 100-year history. The company said it is removing ...

Despite years of congressional hearings, academic research, whistleblowers and testimony from parents and teenagers about the harms of Instagram, Meta’s wildly popular app has failed to protect ...

Drawing from the way tree leaves naturally shed dust and dirt, researchers at the German University in Cairo designed a ...

Build your million dollar personal brand by finding what everyone else gets wrong. Learn the exact frameworks from the ...

Sonic branding refers to the use of sound as a core brand identifier, similar to a visual logo. Haffar, often referred to as ...

Consumer protection advocates say the practice incentivizes the company to enroll as many students as possible, regardless of ...

Red White and Blue Blaze of Glory is a classic American-themed slot from IGT that celebrates the stars and stripes with vibrant red, white, and blue visuals. This three-reel, five-payline slot ...

President Trump has been clear that tariffs — not unchecked government spending — are the most effective way to rebuild ...