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From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new approaches.
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Discover 15 essential marketing types to boost your brand, connect with your audience, and drive business growth effectively.
Want to bookmark your favourite articles and stories to read or reference later? Start your Independent Premium subscription today. From reproductive rights to climate change to Big Tech, The ...
A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves ...
This content is produced by a publishing partner of Open Mic. Open Mic is the self-publishing platform for the marketing industry, allowing members to publish news, opinion and insights on thedrum ...
Raphinha scores late winner to hand Barcelona dramatic 5-4 comeback win at Benfica and a place in last 16 Barcelona came from 4-2 down to win 5-4 in an astonishing Champions League encounter on ...
"We have been working so that Brazil can lead by example and can play its environmental ... the continued implementation of Article 6, which aims to regulate the carbon market.
What Are the 5 W's? The 5 Ws—Who, What, When, Where, and Why—represent a timeless and foundational framework for gathering information, analyzing situations, and making informed decisions. Though ...