Just like hiring an accountant to audit your books, having a skilled marketing professional assess your marketing and PR is a ...

Right before the Super Bowl began in New Orleans, one of the most interesting commercials featured Martha Stewart. The 83-year-old starred in a commercial for the sneaker brand Skechers, which showed ...

Text message marketing is kinda like the new kid on the block for businesses. It’s cheap, easy, and gets the job done better ...

Nigeria’s digital marketing space is a fast-paced sector where creativity meets cultural nuance. With more people online ...

New Super Bowl commercials take AI from a hidden force to an everyday tool, yet the shortcomings and inconsistencies were hard to ignore.

Amidst the cheers of the Eagles' victory and Kendrick Lamar's electrifying Grammy-winning diss track during halftime, a quieter but significant shift took place during Super Bowl 59. AI ads, once met ...

In today’s digital world, where most people rely on technology for entertainment, communication, and information, traditional advertising methods no longer cut it. Consumers are increasingly turning ...

Jim Rudall, head of EMEA at Intuit Mailchimp, shares 5 marketing tips for mid-market companies from 5 inspirational marketing ...

Creativity and branding can sometimes feel like a lost art. In a time when machine learning and AI have taken creative pursuits like writing and design off our plates, and ...

PETA’s newest guerilla marketing campaign “Hell on Wheels” paid visits to several Wheeling businesses Thursday, much to the disapproval of some locals. The truck, featuring images of chickens packed ...

SEM Nexus offers customized solutions for businesses of all sizes, from small startups ... a mass email or a generic message. Once you have successfully convinced creators to promote your brand, make ...

Most of the commercials airing during this year's Super Bowl are going for laughs, with advertisers betting that America ...