Swatch and Omega have just unveiled the latest limited edition MoonSwatch, and it’s the most premium one yet. The big news, is, though, that it’ll be available to buy online (more on that later). As ...

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They did it again: In May, Swatch Group created unprecedented demand for its Royal Pop, and it got the watch world in a lather again in July with a quiz-based application process for the Mission to ...

The latest Swatch x Omega MoonSwatch has barely reached collectors' wrists, yet it's already attracting astonishing prices on the secondary market. As Esquirepreviously reported, the new Mission to ...