Nike's recent strategic pivot back to brand building sends brands an important signal about the limitations of relying too ...

Nike unveiled a Caitlin Clark billboard in Chicago this week that it is located just 3.5 miles away from Angel Reese's home ...

The last time Nike showed an ad during the Super Bowl was in 1998, featuring all-male athletes. It wouldn't be until 27 years ...

Nike has triumphantly returned to its roots, focusing on sport while overinvesting in brand, but undoing the damage from the ...

Nike's Super Bowl 2025 commercial comes as the company looks to reverse a sales slump and elevate its iconic brands.

Footwear giant Nike (NKE) is going big on a Super Bowl Ad Campaign to win back consumers and create demand. Nike has started ...

Nike aired its first Super Bowl ad in nearly three decades Sunday night and brought the mix of sports and culture its new CEO ...

The film features Sabrina Ionescu, Jordan Chiles, Caitlin Clark, Sha’Carri Richardson, A’ja Wilson, Sophia Wilson (formerly ...

The hires follow a trend of longtime Nike employees leaving to join other established brands or to form their own.

Luka Dončić is officially a Los Angeles Laker, and fans can now get their Luka Nike Swingman jersey to celebrate, pick up ...

BMO Capital analyst Simeon Siegel maintained an outperform (buy) rating on the stock. The analyst also raised the firm's price target from $92 to $95, implying 27% upside over the current $75 share ...

Nike (NYSE: NKE), one of the world's largest athletic footwear and apparel makers, was once considered a resilient blue chip ...