The original ad campaign ran from 2006 to 2016 and helped the company more than triple in size during that time.

Sandra is the audience’s point of view in this spot — a confident, relatable woman who asks the honest question every customer is thinking: “Do I really need this?” She is curious, grounded, and ...

Casting one actor to play two different characters across two separate vertical micro-commercials. Character 1: Burnt-out office worker - tired, low energy. Character 2: Zen / Hippie type - calm, ...