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Ethical Social Media Marketing: 15 Ways to Responsibly Curate Content
Social media content curation requires more than creativity—it demands a commitment to ethical practices. We asked social media experts, marketers, and other industry leaders to share the ways they ...
Content marketing in 2025: 6 strategies you can’t ignore
From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new approaches.
Sprout Social Launches Rebranded Influencer Marketing Platform, Preparing Brands for the Next Generation of Social
Today, Sprout Social (Nasdaq: SPT), announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing (formerly Tagger Media). Almost half of all consumers make ...
Why Email Marketing Will Defeat Social Media in 2025
Your social-media profile can be wiped out overnight—your email can’t. In case the constant back-and-forth 2025 TikTok ban ...
Inc28d
Duolingo’s Brilliant Social Media Marketing Move
In response, many are turning to RedNote—a Chinese-owned, Mandarin-language social app rapidly gaining ... provides a timely function. Marketing media publication Ad Age named Duolingo the ...
Marketing Dive29d
Marketing to social media users in 2025: Here’s what the numbers say
vice president of social, content and brand marketing at Sprout Social, in an email. “They demand fast, personalized customer care, with roughly 3 in 4 saying they’ll switch to a competitor if a brand ...