We’re living through one of the most profound transformations in marketing – on par with the rise of digital. What makes it ...

AI tools have strengthened traditional marketing by adding data-driven targeting and personalization.Classic channels, such ...

"The worst thing for us at the company is to be stagnant," Clinch CEO Oz Etzioni said. "We always continue to build and continue to evolve." ...

When it becomes clear how invaluable their agency partners’ expertise in the inbound process really is, clients often start wondering about other ways they could leverage the partnership.

The Strategic Marketing Process & Its Three Key Phases. One of the keys to tapping into the consumer marketplace is coming up with a product or service that addresses a specific consumer need ...

When developing your marketing research it is important to follow some basic design ideas in order to make sure you are doing the best marketing research possible to help out your business or ...

How can you improve your affiliate marketing process? The road to success in affiliate marketing is often less complicated than you might think.

5-Step Strategic Marketing Process. Strategic marketing is a planning process that seeks to establish a clear direction and unified purpose for all marketing efforts.

General Management - Some marketing activities or processes (in reality, many business activities) require artists to produce the desired output. However, that by itself does not make the output art.

A look at the advantages of in-house marketing for brands, best practices and how to know if it's right for your business.

The completion of the Marketing Campaign Process request form is not a guarantee that University Marketing and Communications will be able to facilitate this project. The Marketing Group will review ...