As companies continue to adopt AI technology and tools, developing employees' AI capabilities should be a key priority.

To successfully integrate generative AI (gen AI) in marketing, companies need to balance automation, customization, and human ...

The desire to sabotage their company’s AI strategy stems from widespread fears ... and friction between IT and business leaders over how GenAI should be deployed. About two out of three ...

Focus on the three P’s of AI writing. Writing is more than just stringing words together. It’s the thought and strategy behind ... But it should never be the final product.

Strategy is ... vehicle than an AI software stock. Instead of going all-in on Palantir, investors can nibble on it if they believe in its long-term plans -- and they should be ready to accumulate ...

Generative AI (gen AI) has sent shock waves of technological disruption across the marketplace ecosystem—particularly when it comes to marketing—leaving stakeholders to grapple with its ...