Kellogg, the maker of such brands as Frosted Flakes, Froot Loops, Rice Krispies and Raisin Bran, began business in 1906 as ...

Michigan's WK Kellogg Co., the cereal giant, is set to be acquired by the Italian candymaker behind Ferrero Rocher in a ...

Boxes of various Kellogg’s cereals are displayed on shelves at a Walmart Supercenter on May 6, 2025 in Austin, Texas.

Shares of WK Kellogg, the cereal maker behind Fruit Loops and Frosted Flakes, skyrocketed 50% after the Wall Street Journal ...

The Italian maker of Ferrero Rocher and Nutella has set its sights on WK Kellogg as the U.S. cereal maker struggles to get ...

Cinnamon Toast Crunch and Hormel Black Label join together for a new cereal flavor following its 2024 bacon-collab success.

Hormel Foods Corp. and General Mills Inc. are revising their cereal-bacon mash-up partnership of last year, but they're ...

This new sweet spot offers a weekly rotating menu of creative cereal mashups in a setting designed to evoke childhood ...

In fact, they’re craving it. Per Milk Bar’s PR team, this new summer beverage is a “nostalgic yet innovative twist on a ...

WK Kellogg, founded by Will Keith Kellogg in the early 20th century, pioneered the contemporary breakfast period with the ...

General Mills and Hormel Black Label are teaming up to launch a new Cinnamon Toast Crunch bacon-flavored cereal. Here’s how ...

I want cereal at night, no one’s around me, and I’m, like, watching a TV show," the reality star said on her podcast. "And I ...