NBCUniversal said Tuesday it has wrapped up its 2025-26 upfront negotiations, claiming record ad sales volume but declining ...

NBCUniversal says it exceeded $7 billion in upfront sales thanks to a surge of advertiser interest in sports like the Super ...

The media giant's ad commitments for the 2025-2026 season were boosted by live programming, the launch of the NBA and digital ...

While some industry observers may ask opening why Upfront Week persists, one thing is for certain: NBCUniversal likely has no ...

Despite economic jitters, it secured record-setting commitments from advertisers for Milan Cortina Olympics, Super Bowl LX ...

NBCUniversal execs have believed Peacock is underpriced relative to the streamer’s rivals — and, to that point, the company ...

While consumers obviously won’t be happy about Peacock’s new price — especially since it comes on top of another $2 increase ...

NBCUniversal has announced the close of its 2025-26 Upfront negotiation cycle, which generated the highest ad sales volume ever for its slate of programming. Fu ...

David Cho, a Washington Post veteran most recently of Barron's will lead a unified newsroom for the business news outlet.

Peacock is raising its prices for the third time in three years (NBC) The price rise comes ahead of the arrival of live NBA ...

The executive's departure comes as part of a strategic shift to regionalize the streamer's ad leadership, TheWrap has ...

Streaming just got a little more expensive — again. The latest culprit: Peacock. NBCUniversal’s streaming platform is hiking prices once more, joining the now-annual tradition of subscription ...